Avatar Advantage
Posted by Catherine Frederico, MS RD LDN in
Making Games,
Research/Theory,
Using Health Games on 09 12th, 2011 |
No Comments
Nick Yee, PhD, a research scientist at the PARC (the Palo Alto Research Center) has published studies that show how people’s behaviors change when they use avatars. One study notes how players engage when offered tall, attractive avatars, versus shorter, less attractive ones. He suggests that people...